Jane Iredale Makeover Your Makeup Bag
Brickfish, The Social Media Solution, and jane iredale - THE SKIN CARE MAKEUP, are pleased to announce their partnership for the “Makeover Your Makeup Bag” social media program. The program, located at http://www.janeiredale.com/contest.html, asks entrants to submit videos, photos or blog entries discussing why they deserve to have jane iredale makeup bag makeovers. Entrants are also able to select various jane iredale products that they would want included in their ultimate makeup bags. One winner, selected by jane iredale from the top 25 highest scoring entries, will win a paid trip for two to New York City, a makeup application with a jane iredale makeup artist and the products placed in their virtual makeup bag, up to $1,000.
Entrants into the “Makeover Your Makeup Bag” will be able to instantly share their entries through their personal social networks, and the entrant that receives the most attention for their entry across the Internet will have the chance to be awarded “Most Viral.” The “Most Viral” winner will also receive the contents of their virtual makeup bag, up to $1,000.
Additionally, consumers can participate in an online Scavenger Hunt that will encourage consumers to visit the various jane iredale social media properties, including Twitter, a YouTube channel, a Facebook fan page and an Insiders` Blog, to collect unique codes. Each week different codes will be placed within these properties, one at each of the four locations, and consumers will enter them at the “Makeover Your Makeup Bag” site. If they enter each code correctly they will
be eligible to win a weekly prize.
Brickfish programs enable brands to ignite the conversations consumers have within their social media networks by creating brand evangelism, passion in a peer-to-peer manner, and by optimizing the power of new media. With Brickfish, advertisers leverage the power of the social Web in an authentic and compelling way. Consumers create brand friendly UGC and share it within their social networks. Brickfish’s patent-pending Viral Map and Geo View technologies provide detailed real-time data on a variety of viral activity across the Web and geographically. This strategic viral marketing platform generates extensive brand awareness, engagement, reach, and results–all of which are trackable, providing clients with incredibly valuable qualitative and quantitative data about their consumers.
“We are thrilled to partner with jane iredale for its `Makeover Your Makeup Bag` program,” said Nichole Goodyear, president/CEO and co-founder of Brickfish. “The beauty brand has long been regarded as a leader in mineral cosmetics and we are honored to help jane iredale take its message of natural beauty to the Web. We are confident the `Makeover Your Makeup Bag` program will produce massive brand awareness for jane iredale across the Internet.”
The “Makeover Your Makeup Bag” program ends November 16. For complete details, visit http://www.janeiredale.com/contest.html. For more information about Brickfish, visit www.brickfish.com/company.
Related to Jane Iredale Makeover Your Makeup Bag:
If you enjoyed this post, please consider leaving a comment, subscribe to the feed and get future articles delivered to your feed reader or follow us on Twitter.
Comments for Jane Iredale Makeover Your Makeup Bag
No comments yet.
Share Your Thoughts on Jane Iredale Makeover Your Makeup Bag