Mad-dana Versa Band
Women across the country are changing hair styles with a flick of the wrist using Mad Style’s newest fashion accessory, the Mad-dana versa band. Over ten different hair styles can be created from the same hair accessory just by twisting the Mad-dana to create a different stylish look. According to Mad Style founder Douglas Stein, the Mad-dana is filling a niche for versatile hair accessories while focusing on style and practicality.
The Mad-dana is offered in 36 different patterns and colors. The stretchable fabric of the Mad-dana is the secret behind the versatility as it is easily shaped in to different styles. The success of the Mad-dana is growing in part to due to Mr. Stein’s ground breaking display in which a DVD of a model using the Mad-dana is placed on the display header. “I realized that such a unique product would require a unique display,” Stein said. “The ability to demonstrate the product in front of the customer has been a game changer.” Customers can also go to www.mad-dana.com to see the demonstration.
Mad Style, founded in 2004 by Douglas and Marta Stein, is a women’s fashion company that features over 600 styles of handbags, jewelry, accessories and scarves. Sold in boutiques around the world, www.mad-bags.com has become a favorite of fashion buyers looking for the latest fashion forward trends.
If you would like more information about this topic, or would like to schedule an interview with Douglas Stein, please email Rob Bates at rob.bates@mad-bags.com.
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