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Beautylish Launches Exclusive Integrated Video Platform

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Posted by Sandy
June 15, 2011

BeautylishBeautylish announces the launch of their new video player designed exclusively for the beauty vlogging community. Since the site launched in October 2010, members have shared more than 35,000 videos on Beautylish.com. By creating its own video function, Beautylish is now able to provide features that better serve and target their large audience of passionate “beauties.”

“Beautylish has proven to be a great launching pad and meeting place for established and rising beauty stars on the web,” says Vu Nguyen, CEO of Beautylish. “Our new video player gives beauty gurus another tool to reach and engage their audience and is the next step in solidifying Beautylish as the most comprehensive social beauty destination on the web.”

Developed exclusively for the beauty community, the Beautylish videoplayer provides HD video quality with rapid upload speed and allows users to customize their video thumbnails from over 20 different options. Videos are categorized by type and style, so they can easily be discovered and searched. With Beautylish’s database of over 17,000 products at their fingertips vloggers can now tag and display items featured in their videos, allowing users to simply search for reviews by product name. Additionally, vloggers can publish playable videos into their Facebook feeds with a click of the “like” button.

“We’re making Beautylish into the ultimate beauty destination online,” says Ning Chao, Beauty Director of Beautylish. “Our members are passionate and dedicated to learning and sharing all things beauty, and enjoy utilizing all tools and platforms to do so.”

Beautylish’s page views have grown exponentially since it launched in October of 2010, and the site has attracted over 110,000 followers on Twitter. For more information, please visit Beautylish’s website (http://www.beautylish.com), follow @beautylish on Twitter and “Like” Beautylish on Facebook.

About Beautylish

Beautylish is THE online destination bringing together beauty enthusiasts, brands, vloggers and bloggers to converge on the hottest trends and products on the market today. Get the latest beauty news and tips at http://www.beautylish.com/articles. Beautylish was founded in 2010 and proudly backed by prominent Silicon Valley angel investors including Ron Conway, Naval Ravikant, Mariam Naficy, Jeremy Stoppelman, Steve Chen, Keith Rabois and Max Levchin.

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