VELIXA
VELIXA, an innovative skin care company headquartered in New York City, recently launched its Youth Enhancement Series.
This company has an intriguing background that includes a Shakespearean romance between its founder, John Allen Orofino, and a remarkable lady named Velaia, who co-created the company’s skin-enhancing formulas. These star-crossed lovers first met at a local artist’s cocktail party held in a museum in Venice.
Almost immediately, his profession became her obsession, as they thoroughly explored the beauty concerns of women. The two even fantasized about discovering a magical Fountain of Youth. However, fate proved merciless, as an accident cruelly caused Velaia’s untimely demise.
John solemnly determined to create a lasting tribute to her. Toward accomplishing this, he collaborated with some of the world’s most esteemed dermatologists and plastic surgeons. Ultimately, he formed a company called VELIXA. The “V” represented Velaia and “elixa” alluded to the elixir of prolonged life, a precious gift senselessly denied his beloved.
“I created VELIXA not for fame or fortune, but… for the love of a woman.'’John Allen Orofino
VELIXA’s unparalleled anti-aging treatments are formulated with patented ingredients designed to reduce the visible signs of aging and to provide a healthy glow. It has already earned the acclaim of women in their search for youthful-looking and radiant skin.
The initial distribution of VELIXA’s rejuvenating formulas will be limited to exclusive retail locations such as The Peninsula Salon in Beverly Hills, The Melange Salon at the Peninsula Hotel in Manhattan, and the Windsor Pharmacies in New York City. Moreover, clients can visit the VELIXA online store at www.Velixa.com.
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